I didn't feel I could soften the word for the squeamish. We need to call a spade a spade. If you are willing to lie, coerce, or otherwise pressure or deceive a woman into getting what you want - is it not rape?
Maybe if we label it for what it is, men will stop making excuses for their behavior. Maybe if we stop letting it fly under the radar when she's a little too intoxicated (on his promptings) or otherwise not giving an enthusiastic yes, we'll be able to finally learn what consent is - and when you do not have it.